AI GEO

AI GEO

AI-powered answer engines are changing how customers find businesses. A growing number of people ask ChatGPT, Perplexity, Google AI Overviews, or Gemini a question and act on whatever answer comes back. This section defines the terms you need to understand that landscape and optimize for it.

Generative Engine Optimization (GEO)

The practice of optimizing your site to get cited by AI answer engines

AI Search

Platforms that answer questions directly instead of returning links

AI Overviews (Google)

Google's AI-generated summaries that appear above traditional search results

Large Language Model (LLM)

The AI technology behind ChatGPT, Gemini, Claude, and Perplexity

LLM Citation

When an AI tool credits your website as the source of an answer

Ready to Put This Into Practice?

Firefly Web Labs helps small businesses build web presence that earns visibility in both traditional search and AI-powered answer engines.

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