Questions Every Business Should Ask Before Hiring an AI Visibility Agency
Insights AI Visibility Agency Selection Questions Every Business Should Ask Before Hiring an AI Visibility Agency AI search has changed
Articles about AI search optimization, structured data, entity clarity, GEO, and AEO.
Insights AI Visibility Agency Selection Questions Every Business Should Ask Before Hiring an AI Visibility Agency AI search has changed
Why Does AI Get My Business Wrong? | Firefly Web Labs Insights AI Visibility AI Identity Drift Why Does AI
You used to be able to buy your way to the top. Then you had to earn it through rankings. Now you have to be chosen by a machine that reads everything and trusts almost nothing. Here’s what the shift to AI search actually means — and the 7-point GEO audit every small business needs to run right now.
We audited two real mortgage companies with Faeth. One scored 18 out of 100. One scored 75 — and was still nearly invisible where it mattered. Here’s exactly what we found, and what the mortgage industry needs to do about AI search visibility.
AI search has replaced the old ranking game. Here’s the complete guide to optimizing your small business website for ChatGPT, Perplexity, Google AI Overviews, and every AI system that now controls who gets found — and who gets ignored.
We Audited 20 Small Business Websites Here's What We Found We didn’t run a survey. We didn’t ask anyone how
Most websites aren’t invisible because they lack traffic—they’re invisible because they lack clarity. AI doesn’t rank pages—it selects answers. If
Search isn’t what it used to be—and neither is visibility. AI has quietly replaced rankings with recommendations. Here’s what that

